Samsung has announced a major change to its Galaxy Store revenue-sharing model, increasing developers’ earnings to 80% of revenue while the store retains 20%. This adjustment, set to take effect on May 15, 2025, aims to attract more developers and enhance the app ecosystem within the Galaxy Store.
Key Changes in Samsung’s Galaxy Store Revenue Model
- New revenue split: 80% for developers / 20% for the Galaxy Store
- Previous split: 70% for developers / 30% for the Galaxy Store
- Applies to:
- Paid apps (including games and themes)
- Consumable and non-consumable in-app purchases
This change makes Samsung’s revenue model more competitive compared to Google Play Store, which maintains a 70%/30% split but reduces fees to 15% for developers earning under $1 million per year.
How Samsung’s Move Compares to Other App Stores
| App Store | Standard Revenue Split | Lower Fee Tiers |
|---|---|---|
| Samsung Galaxy Store | 80% / 20% | N/A |
| Google Play Store | 70% / 30% | 85% / 15% for developers earning under $1M/year |
| Apple App Store | 70% / 30% | 85% / 15% for developers in the App Store Small Business Program |
| Epic Games Store | 88% / 12% | N/A |
Will This Change Bring Back Fortnite and Other Epic Games?
Samsung’s Galaxy Store previously hosted Fortnite, even after it was removed from the Google Play Store and Apple App Store due to disputes over app store fees. However, Epic pulled Fortnite from the Galaxy Store in mid-2024, citing concerns over Samsung’s Auto Blocker setting for sideloaded apps.
While Samsung’s new 80%/20% revenue share is more developer-friendly, Epic Games has its own store with a 12% revenue fee, making it unlikely that the company will return to the Galaxy Store.
What This Means for Developers
Samsung’s decision signals a push to compete more aggressively with Google and Apple’s app ecosystems. The higher revenue share could encourage more developers to publish apps exclusively or preferentially on the Galaxy Store. However, Samsung will still have to work on expanding its user base and improving developer tools to make its store a stronger competitor.
Developers interested in how the new Galaxy Store fee changes impact them can check out Samsung’s official FAQ and developer resources on the company’s website.
