Backstage passes are a coveted item for any concert-goer, providing exclusive access to areas usually off-limits to the general public. While acquiring these passes can be challenging, it is possible with the right preparation and approach. Here are some legal and effective strategies to help you get backstage passes.
Steps to Get Backstage Passes
1. Cold Call Media Outlets
One of the most common ways for freelancers to gain access to concerts is through cold calling media outlets. Here’s how you can do it:
- Identify the Right Media Outlets: Look for magazines, newspapers, blogs, or websites that cover music events and concerts.
- Pitch Your Offer: Inform them that you are a freelance photographer or writer interested in covering the event. Offer to interview and photograph the band, crew, or venue manager.
- Prepare Your Proposal: Be professional and sound experienced. Outline what you can offer and why it would benefit the outlet.
- Follow Up: Media outlets are used to these calls, so follow up if you don’t hear back immediately. Persistence can pay off.
Using resources like the Ultimate Backstage Book, which lists industry contacts, can be particularly helpful.
2. Work at the Venue
Another effective way to get backstage access is to volunteer or work at the concert venue:
- Contact Venue Managers: Reach out to the venue managers or event coordinators a few weeks before the concert.
- Offer Your Services: Volunteer for roles such as directing backstage traffic, providing security, or offering janitorial services. You can also offer to help with stage production tasks like moving equipment.
- Leverage Your Experience: If you have any relevant experience, mention it. However, enthusiasm and willingness to help can be just as valuable.
3. Say “I’m on the List”
This method is a bit riskier and should be used with caution:
- Observe the Guest List: Try to catch a glimpse of the guest list discreetly. This might be easier at smaller venues.
- Pick a Name: Choose a name from the list that you think you could pass as. Corporate sponsors are often a safe bet, as they might not always attend.
- Be Confident but Cautious: Approach the entrance with confidence, but be prepared for the possibility of being turned away.
4. Go as Press
Posing as press is one of the most reliable ways to secure backstage passes:
- Contact the Artist’s Manager or Publicist: Find the contact information for the manager or publicist of the artist. This information can sometimes be found on the artist’s official website or social media pages.
- Craft a Professional Email: Write an email introducing yourself and the publication you represent. Clearly explain your interest in covering the concert and request press passes.
- Provide Publication Details: Include links to your previous work, the reach of the publication, and why your coverage would be beneficial to the artist.
- Follow Up: If you don’t receive a response, follow up politely to reiterate your interest.
Tips and Warnings
- Plan Ahead: These strategies require preparation and can’t be implemented at the last minute.
- Be Professional: Whether cold calling or emailing, maintain a professional tone and demeanor.
- Network: Build relationships with media outlets, venue managers, and other industry professionals. Networking can open doors to future opportunities.
- Respect Boundaries: Always be respectful and considerate. Trying to sneak in or lie can get you into trouble and damage your reputation.
- Have Backup Plans: Not all attempts will be successful, so have alternative plans for enjoying the concert.
By preparing ahead and using these strategies, you can increase your chances of getting backstage passes and experiencing concerts from a unique and exciting perspective.
