Apple is working on adding cameras to future Apple Watch models, according to Bloomberg’s Mark Gurman. These camera-equipped wearables are expected to debut as early as 2027, potentially bringing AI-powered visual intelligence to Apple’s wrist-bound ecosystem.
Visual Intelligence Comes to the Watch
The concept follows Apple’s recent rollout of visual intelligence features on the iPhone 16 series running iOS 18.2 or later. Much like Google Lens, this feature allows users to scan, identify, and interact with real-world objects using their device’s camera and AI.
Apple reportedly plans to extend this functionality to both the standard Apple Watch and the Watch Ultra models.
- The standard Apple Watch may house the camera under the display
- The Watch Ultra could position the sensor on the side, near the Digital Crown and power button
Cameras in Wearables: A Broader Vision
This isn’t Apple’s only foray into camera-equipped wearables. A separate report earlier this month revealed the company is experimenting with AirPods featuring built-in cameras that would also support visual intelligence.
Together, these innovations point toward Apple’s long-term ambition of blending AI, spatial awareness, and everyday utility into its devices—potentially revolutionizing how users interact with the physical world.
What to Expect
While the camera-equipped Apple Watch is still years from launch, the leak underscores Apple’s continued commitment to hardware-AI integration—even as it navigates challenges in the broader AI space.
As always with Apple, details remain scarce, and plans could change. But if Gurman’s track record is any indication, visual intelligence on your wrist may soon become a reality.
Source (paywall)
