Google Affiliate Program. The Google Affiliate Network was the affiliate marketing company, specifically affiliate network, formerly known as Doubleclick Performics, which was bought by Google in 2007. On April 16, 2013, Google announced the closure of the Google Affiliate Network
- DoubleClick announced the acquisition of DoubleClick (including Performics) by Google for $3.1 Billion in April 2007. The acquisition was finalized in March 2008 after the approval of the Department of Justice antitrust authorities in the United States and the Brussels-based European Commission, the antitrust authority of the European Union.
- The search engine marketing and optimization part of Performics was acquired by Publicis in 2008, after the purchase of DoubleClick by Google (NASDAQ: GOOG) had been finalized. The affiliate network part of DoubleClick Performics remained with Google and was re-branded Google Affiliate Network.
- On April 17, 2013, Google announced plans to retire the Google Affiliate Network on July 31, 2013.
Affiliate marketing is a marketing arrangement in which affiliates receive a commission for each visit, signup or sale they generate for a merchant. This arrangement allows businesses to outsource part of the sales process. It is a form of performance-based marketing where the commission acts as an incentive for the affiliate; this commission is usually a percentage of the price of the product being sold, but can also be a flat rate per referral.
Affiliate marketers may use a variety of methods to generate these sales, including organic search engine optimization, paid search engine marketing, e-mail marketing, content marketing, display advertising, organic social media marketing, and more.
Though the largest companies run their own affiliate networks (for example Amazon), most merchants join affiliate networks which provide reporting tools and payment processing.
An affiliate network acts as an intermediary between publishers (affiliates) and merchant affiliate programs. It allows website publishers to more easily find and participate in affiliate programs which are suitable for their website (and thus generate income from those programs), and allows websites offering affiliate programs (typically online merchants) to reach a larger audience by promoting their affiliate programs to all of the publishers participating in the affiliate network.
Google LLC is an American multinational technology company that specializes in Internet-related services and products, which include online advertising technologies, a search engine, cloud computing, software, and hardware.
It is considered one of the Big Four technology companies alongside Amazon, Apple, and Facebook.
Google was founded in September 1998 by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University in California.
Google has a parent company; Alphabet Inc. is an American multinational conglomerate headquartered in Mountain View, California. It was created through a restructuring of Google on October 2, 2015, and became the parent company of Google and several former Google subsidiaries.
The establishment of Alphabet inc. was prompted by a desire to make the core Google business “cleaner and more accountable” while allowing greater autonomy to group companies that operate in businesses other than Internet services.
Google products and services:
Search, Maps, Translate, Chrome, YouTube Music, Chromecast, Google Play Movies & TV, YouTube, Pixel, Connected Home, Pixelbook Go, Nest Wifi, Android OS, Wear OS by Google, Chromebook, Android Auto, Gmail, Messages, Google Duo, Google Chat, Google Photos, Contacts, Calendar, Keep, Docs, Sheets, Slides, Drive, Google Ads, AdSense, Analytics, Google My Business
Google has these programs: Google Play Affiliate Program; Chromebooks Affiliate Program; G Suite Affiliate Program.
Google Play Affiliate Program:
+ Covers Movies & TV and Books
+ As a partner in the Google Affiliates program, you can earn commissions when you link directly to eligible products or content in the Google Play store and participating retailer stores.
+ As an active Play Books partner, you can earn 7% commission when you link directly to eligible products or content in the Google Play Books store
+ When qualifying eBooks and audiobooks you refer are purchased within 24 hours of a referral, you earn 7% commission on the sale.
+ Valuable insights into campaign performance with clickthrough and conversion data
Chromebooks Affiliate Program:
+ Earn commissions by linking directly to Chromebooks available for sale on participating retail sites.
+ Eligible retail sites participating in the Chromebooks Affiliates program include: Asus
+ You receive a separate, unique Affiliate ID for each retailer you apply to send traffic to in your promotional efforts.
G Suite Affiliate Program:
+ Earn rewards for driving sales of any G Suite plan, with no annual limit on.
+ Gain opportunities for more earnings through additional incentives.
+ Promotional content and special customer offers
+ G Suite includes apps such as: Gmail, Hangouts, Drive, Docs, Sheets, and Calendar