Hubert Mbuku Nakitare, better known by his stage name Nonini, is widely regarded as the Godfather of Genge, a music style that revolutionized Kenya’s urban soundscape in the early 2000s. Born in California Estate in Kamukunji Constituency, Nairobi, Nonini became a pivotal figure in the Kenyan music industry with his witty lyrics, bold delivery, and groundbreaking approach to the genre. His influence extends far beyond his music, as he played a key role in shaping and popularizing Genge rap in Kenya and across East Africa.
The Rise of Nonini and the Genge Sound
Nonini’s journey in music began when he was signed to Calif Records, the home of many Kenyan rap pioneers. His debut single, “Nonini ni Nani?”, introduced him to the Kenyan urban music scene, showcasing his lyrical prowess and setting the stage for his subsequent success. However, it was his 2002 track “Manzi wa Nairobi” that propelled him into the limelight. The song, which celebrated the beauty of Kenyan women, was a national hit, and Nonini’s cheeky, relatable lyrics won him a loyal fanbase.
Following the success of “Manzi wa Nairobi,” Nonini released another hit, “We Kamu” in 2003. Both songs established Nonini as a force to be reckoned with in Kenya’s music industry and marked the beginning of his legacy as the Godfather of Genge. His debut album, “Hanyaring Game” (2004), included the popular track “Keroro,” a party anthem that solidified Nonini’s position as a pioneer of Genge music.
The Hitmaker: “Furahi Day” and Beyond
Nonini’s career continued to soar with the release of his 2007 smash hit “Furahi Day,” featuring Nameless. The song became an instant classic and remains one of the most iconic Kenyan tracks, still receiving heavy airplay in radio stations, clubs, and social gatherings to this day. “Furahi Day” was more than just a feel-good track—it encapsulated the vibrant Kenyan party culture, making Fridays synonymous with unwinding and celebration.
The impact of Nonini’s music during this period cannot be overstated. He brought a new style to the Kenyan music scene that combined catchy beats with streetwise lyrics, delivered in Swahili and Sheng. Nonini’s music connected with the youth and became the soundtrack of an era, representing the struggles, dreams, and everyday experiences of ordinary Kenyans.
Nonini: A Multi-talented Entrepreneur
Aside from his success as an artist, Nonini is also an accomplished entrepreneur. In 2007, he formed the P Unit group, alongside Bon-Eye, Frasha, and Gabu. The group went on to become one of Kenya’s most successful music collectives, producing hit after hit under Nonini’s guidance. He also founded Pro Habo, a video production company that furthered his influence in the industry by producing high-quality music videos for his own work and other artists.
Nonini’s influence extends into the fashion world as well. He is the owner of the Mgenge2RU clothing line, which reflects his personal style and embodies the spirit of the Genge culture he helped popularize. This venture is just another way Nonini has remained relevant in an industry where reinvention and adaptation are key.
Life in the USA and New Ventures
In a candid interview with Andrew Kibe, Nonini revealed that he had relocated to the United States. His move was primarily motivated by the challenging economic conditions in Kenya, but he remains actively involved in the music industry from behind the scenes. Nonini continues to engage in music production, working with other artists and pushing Kenyan music forward, even though he has taken a step back from actively releasing his own songs.
Despite being in the U.S., Nonini’s heart is still with his homeland. He has shared that his relocation was a practical decision, but his passion for music and commitment to Kenya’s music industry remains as strong as ever. His work behind the scenes, particularly in music production, ensures that Nonini’s legacy continues to thrive, even if he’s not in the spotlight.
A Legacy That Lives On
For many Kenyans, especially those who grew up during the late 1990s and early 2000s, Nonini’s music is more than just entertainment—it’s a part of their youth, a reflection of a period when Genge music defined the sound of Nairobi’s streets. His iconic lines from “Furahi Day” still evoke nostalgia:
“Niko job niko ndani ya ofisi, and I’m feeling a kind of uneasy… Kwani Nonini ni nini today? I am allergic to something? Or something is allergic to me? Ni Furahi Day… it’s okay… okey!”
These lyrics encapsulate the carefree vibe of Nonini’s music, which spoke to the everyday experiences of his fans, making him one of the most relatable artists of his time.
Conclusion
Nonini is more than just a rapper; he is a pioneer, an entrepreneur, and a cultural icon. His contribution to Kenyan music, particularly through the Genge genre, is unparalleled. From his early days with Calif Records to his later ventures in music production, radio, and fashion, Nonini has proven himself to be a true visionary.
Even as he resides in the United States, his influence on Kenyan music remains strong. His decision to focus on behind-the-scenes work in music production shows that his passion for the industry is far from fading. Nonini’s songs, especially classics like “Furahi Day,” “Manzi wa Nairobi,” and “Keroro,” will continue to be celebrated for years to come, reminding us of the golden era of Genge music.
Nonini, the Godfather of Genge, will always hold a special place in Kenyan music history, and his contributions will forever be respected and appreciated.
Legendary!
