In April, Facebook announced a series of planned investments in new audio products, including a Clubhouse live audio competitor as well as new support for podcasts. Today, Facebook is officially rolling out these products with the launch of Live Audio Rooms in the U.S. on iOS, starting with public figures and select Facebook Groups, and the debut of an initial set of U.S. podcast partners.Before you can share your podcast on Facebook, you need to publish your podcast and add it to your Page. When you add your podcast to your Page, people can listen to your episodes directly on Facebook. You only have to add your podcast to your Page once and can decide to remove it in the future.
Add your podcast to your Facebook Page on Desktop
To add your podcast to your Page:
- Go to your Page on Facebook.
- There are two different entry points for podcasts depending on if you’re in the new Pages experience or classic Pages view:
For the new Pages experience, click the gray Manage button on the right side of your Page. Then click Manage Podcasts.
For classic Pages, click Podcasts in the Manage Page sidebar.
- Your podcast name should pop up with the status of Unpublished in red below. Click on your podcast name.
- Facebook has already added the RSS feed that matches your Page. This is where you can confirm ownership. If it’s not your podcast, remove the RSS feed from your Page by clicking the gray Remove Podcast button, and file a bug.
- After you confirm it is your podcast, you can decide if you want to enable a feature coming soon that will allow listeners to share clips of their favorite episodes. Click to toggle the Enable clips feature ON or OFF.
- Click the blue Publish Podcast button. Your podcast status will now appear in green as Published.
Your podcast is now published on Facebook, and you may now see a new Podcast tab on your Page.
Podcasts are available to a limited number of partners at this time. If you are eligible, the Podcast tab will appear in your Page settings.